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5 Tips for Creating Quality Social Media Content

There is no denying the importance of social media. It is undoubtedly a powerful marketing channel. But did you know the secret sauce of a successful social media presence is generating original highly...

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Top Marketing Trends for 2013

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost....

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Understanding Twitter: Best Ways to Tweet

Twitter is a remarkable social media platform for your business. It’s a way to connect with or find your customers, partners and vendors, follow thought leaders, and keep up with what your competition...

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Using Facebook Hashtags for Your #FacebookMarketing

When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses....

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Is it Time to Re-Think Your Social Media?

It’s time to check in: How is your social media marketing doing across the channels that your business is active in? Are your videos getting the views you want on YouTube? Is your Twitter following...

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Which Social Media Channels Should I Use For My Business?

  That is the million dollar question I get asked ALL the time. In order to help you decide, I have compiled a list of the most popular and effective social media channels at your disposal today.  I...

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Interpreting Facebook Page Insights: Reach vs. Engagement

However, it’s also one of the most fluid platforms making it hard for businesses, large and small alike, to keep up with the latest updates on the platform and interpreting the ever-evolving Insights....

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What Grandma Can Teach You About Social Media Marketing

My grandma taught us to behave well, to be kind, and to address our peers as well as our superiors with respect. She taught us how to embrace our unique personalities and talents, but to be polite,...

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4 Ways to Make Sure You Always Have Something to Say Online

It’s probably the most common problem faced by business owners using social media and blogging for their business: What am I going to say? What can I post that is topical, interesting and valuable?...

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How to Use Facebook for Your Business to Get Results

As promised in my blog on Which Social Media Channels Should I Use For My Business?, I am following up with a more in-depth detailed blog on how to use Facebook for your business to get results....

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Best Tips for Successful Social Media and Digital Marketing in 2014

Social media and digital marketing are going to grow even stronger in 2014. Fact! These are no longer “nice to have”, but “must have” for your business. With my first hand experience working with so...

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Google+ for Your Business

As promised in my blog post, Which Social Media Channels Should I Use For My Business?, I am following up with an in-depth look at Google+. Google+ has an estimated 300 million active users - far from...

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Why Social Media Is So Important for Your Business in 2014

  Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media...

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Does My Business Need to be on Twitter?

  As previously discussed in my post “Which Social Media Channels Should I Use For My Business?”,  I am following up with an more in-depth look at Twitter and why your business should make use of this...

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Facebook Update: New Layout for Business Pages

  Facebook is making changes (yes, yet again) to Business Pages, with a new design! It’s a more streamlined layout, consistent with your current Facebook Personal Profile and will look the same on...

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Linkedin Update: Linkedin Products & Services Page To Be Removed

  Yes, that’s right.  On April 14 Linkedin Products & Services Tab will be removed from LinkedIn Company Pages! Until then, you can edit existing products and services, but you will not be able to...

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Twitter Update: Twitter Rolls Out New Profile Redesign

  It seems I have been writing a lot of social media “update” blogs recently:  Linkedin Update: Linkedin Products & Services Page To Be Removed and Facebook Update: New Layout for Business Pages....

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Social Media Updates: Facebook, Linkedin, Twitter. Be Ready!

  Just in case you missed it…Facebook, Linkedin and Twitter recently announced important new updates that are taking effect right now.  Here’s EVERYTHING you need to know to make sure your profiles are...

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3 Super Quick Facebook Tips to Increase Fans

    Here are three easy tips to organically increase your Facebook Fan base and engagement: 1. Link Your Facebook Business Page from Your Personal Facebook Profile  When people visit your personal...

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How to Measure Social Media Success for Your Small Business

With social media marketing, you can undeniably grow your audience, gain visibility and exposure for your company/products/services, provide outstanding customer service, and – yes – generate business...

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